About Us

Learn Your Customers.

Learn Your Market.

Keep your business focused in the right direction

Let Us Help You Grow

Strategic Research Initiatives, LLC, based in Queen Creek, Arizona, has conducted consumer research for clients in the automobile sector, motorsports, heavy-duty trucks, construction equipment, and farm equipment. SRI is well-known for its global research capabilities, having undertaken studies in more than 20 key markets. Among SRI's clientele are computer services, telecommunications, oil and gas, travel, ski resorts, education, and sports. We also collaborate with advertising agencies and clients who specialize in B2B research.

We'll Help You Build or Revamp Your Brand

Building a brand is all about studying the market to see where you fit in. Let us help you create branding that your customers know they can trust.

Timothy F. Grainey

Managing Member & Market Researcher

Timothy F. Grainey is a managing member at Strategic Research Initiatives. He has over 25 years of experience in market research including 9 years working with Opinion Research and 10 years working with Maritz Research. He developed two Maritz research offices in Brazil and Mexico, which both achieved over $1M in sales by year two. Grainey is a major research supplier to Fortune 500 companies. With his amount of experience working with top companies, Grainey guarantees that his work as a market researcher will help your business thrive as the market grows. When you work with us, you won't have to worry about making time to do market research. Grainey will be your dedicated market researcher to ensure you get the best results.

As your branding agency, we'll get your brand on the right track by studying trends and the branding of competitors in your market. As your branding agency, we know how to brand your product or business in a way that relates to your customers, and sets you apart from your competitors. Branding can be tricky, and without proper knowledge of how to convey your message to your customers, it can be easy to misinterpret the image of your company.


Our experts will consult with you every step of the way to ensure that we capture your vision of the direction you want to take your company. Branding is essential for new and existing businesses because it communicates who you are and why you're here. When you partner with us, we'll point your business in the right direction, and keep it headed that way.

Data Collection Approaches

We use a few methods to collect our research data. Depending on the type of results you want, these methods are the best way to interact with your customers and see how well you're meeting their needs:

  • Online
  • Mail
  • Telephone
  • Mystery Shopping
  • Intercept
  • Key Constituent Interviews (Telephone/Video/In-person)
  • Focus Group Moderation (Online and In-person)

We Are International

We have worked in many different countries, making us a company with global capabilities. Since 2009, SRI has conducted research in the following countries

North America

  • US
  • Canada
  • Cuba
  • Mexico


East Asia

  • China
  • Hong Kong SAR
  • Indonesia
  • Japan
  • Malaysia
  • Singapore


West Asia

  • Qatar
  • UAE

South America

  • Brazil


Europe

  • Belgium
  • France
  • Germany
  • Italy
  • Netherlands
  • Norway
  • Sweden
  • Spain
  • Turkey
  • United Kingdom


Oceania

  • Australia
  • New Zealand
  • Papua New Guinea

Don't be a stranger!

480-457-1688

StrategicResearchInitiatives@cox.net

Contact

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Contact Us

Common Questions

See some common questions and answers below, or call us at 480-457-1688. 

  • Can you tell me more about Strategic Research Initiatives, LLC?

    Strategic Research Initiatives, LLC of Queen Creek, AZ is an internationally recognized market research firm that provides insightful research services to various business industries. We pride ourselves on our analytical reports and have presented to C-Suite executives in the U.S. and around the world. We also work with advertising agencies, branding agencies, and clients who focus on B2B research.

  • Why do I need market research?

    Market research can assist with product, pricing and strategy development, understanding your customers’ perceptions of your brand and your competitors’, assess future trends and many other needs. Effective market research should guide your company to effective next steps, both short-term and long-range in nature. In some cases, SRI has acted as a neutral evaluator for investors and capital markets.

  • When do I need to conduct market research?

    Market research should be conducted at the start of a new business or product launch or when a company is losing ground to competition but wants to understand why market conditions have changed. As our client, we can help you assess these issues as they arrive, and guide you during the times you need service.    

A branding agency helps you find a way center your brand around your message . Here at Strategic Research Initiatives, LLC our branding agents are highly qualified and have experience working with Fortune 500 companies to improve their branding. It can be time consuming to study your competitors and their customers, but we take on that work for you as we build or revamp your brand. Your brand could be the deciding factor of a customer or an investor, so we take the time to research what your customers value and get it right. When you work with us, we will ensure that you feel heard and represented throughout the entire process.

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